A design can only be as good as the brief it was developed from. Too general and the design runs the risk of missing the mark, too complicated and it wont allow the design to be open enough to inspire ideas and explore opportunities.
Designing a new advertising piece isn’t as simple as making it look nice, sitting back and reaping the rewards. There is a lot to think about and this article will teach you how to better prepared yourself or your design agency for your next advertising piece.
The year ahead holds so much promise and anticipation, another chance to fulfil the goals and resolutions we made last year which we want to improve on or those which weren’t quite reached. Either way, setting goals is the perfect way to strive for something and continue improving, whether it is in your business or personal life.
Don’t make the same mistake as most other businesses when it comes to building a website. It’s a website misconception we’ve come across time and time again which can be easily avoided once you understand it.
All businesses need a website, but most businesses don’t consider the people visiting the website. We’ve noticed most businesses want what they want on a website because that’s what they want. By considering your users first, the planning, design and goal setting become much more relevant to your web visitors.
In Part 1 of “6 Reasons Why Goals Are The Most Important Elements Of Any Website” we discussed the first 3 points which included how setting goals for your website help keep you focused, tell you when you’ve succeeded and by simply writing down your goals you greatly increase your chances of achieving them.
Goals are the foundation of every business, every athlete and yes, every website. They help keep you focused, they help you determine if you’re moving forward or in the right direction and most importantly they give you something to strive for. Without goals, you are simply carrying out day to day tasks with no particular direction.